Coco Republic x Jonathan Adler
Launching British designer Jonathan Adler’s collection for Coco Republic
The hero design was to be a building wrap of the
Melbourne Showroom to celebrate the launch of the first collection.
What did we do?
The building wrap needed to intrigue pedestrians yet create a high-impact look on the Melbourne city-scape. The geometric shape of the building wrap was inspired by one of Jonathan Adler’s candle packaging concepts. The innovative cut-out design of the window decal allowed pedestrians to peek in at the collection from the outside.
So, how did it work out?
The campaign and event were a resounding success. We created a high-impact building wrap that stood out within the Melbourne commercial landscape, with the design being featured on Channel 9’s The Block.
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